Linking global cuisine and creating a new era of food and drink - 2024 China Food Exhibition ® (Guangzhou) has come to a successful conclusion!
On September 27, the three-day 2024 China Food Exhibition ® (Guangzhou) ended successfully in Area B of the Canton Fair Complex in Guangzhou! The exhibition attracted many industry insiders, business representatives and professional visitors from all over the world to witness the latest development and innovation achievements in the food and beverage materials industry. This year's exhibition attracted exhibitors and professional visitors from all over the world, reflecting the wide appeal and influence of China Food Exhibition. Exhibitors have said that this exhibition has provided a valuable display and communication platform for them, helping them establish a brand image in the industry and open up market opportunities.
As one of the most senior professional exhibitions of food and beverage materials in China and an important frontier window of the Guangdong-Hong Kong-Macao Greater Bay Area, China Food Exhibition ® (Guangzhou) has shown a strong attraction, not only the scale of the exhibition and the number of exhibitors have reached a new high, but also its degree of specialization and internationalization is also getting higher and higher, becoming an important platform for gathering industrial resources and helping food and beverage materials enterprises to expand the market.
This year's China Food Exhibition has made remarkable achievements with its characteristics of accurately focusing on the forefront of the industry, carefully integrating high-quality resources, and having the courage to innovate and promote trade practices. The number of exhibitors has surged, the media attention has increased significantly, the influence of the event has been greatly enhanced, and the number of intent to sign contracts has far exceeded the previous record. With a series of outstanding achievements, China Food Exhibition ® (Guangzhou) has delivered an exciting and wonderful answer!
Enterprises gather, new products are dazzling
The exhibition of nearly 60,000 square meters covers the latest products in the whole industry chain of food ingredients such as snack food, imported food, high-quality fruits and vegetables, local specialty products, wine, high-end beverages, aquatic products, catering ingredients and so on. As a high-profile industry event, the exhibition attracted more than 2,000 exhibitors to actively participate, and they spared no effort in shaping the brand image. Exhibitors carefully planned and constructed their booths, skillfully integrated the core highlights of the brand and the characteristics of corporate culture, and created a unique and creative personalized special booth, which was impressive.
Italian cuvée with ketchup, snack food from Singapore, premium dairy products from Northern Ireland, dried fruit nuts from Turkey...... In the exhibition area of Hall 11.2, visitors can enjoy the world's most popular food and beverage products in one place. According to the person in charge of the Singapore booth, the consultation event was so popular that the food samples were quickly sold out. He excitedly said that within just two hours, seven companies had already consulted. He sees China Food Fair ® (Guangzhou) as the primary springboard for his entry into the Chinese market and shows firm confidence in it.
In terms of domestic exhibits, Guangzhou Fun Cookies, Crispy Cheese Bars, Leyou Fermented Milk, Fresh Milk, the well-known Zhou Black Duck, Wuyang's Ice Cream, Green Ring's Sauces, Ningxia's Beef Jerky...... A variety of novel specialties made a dazzling debut, making the audience linger.
Many exhibitors gathered at this event, presenting a busy and energetic scene. This year's China Food Exhibition ® Guangzhou, with an exhibition area of nearly 60,000 square meters, can be seen everywhere. Professionals and visitors arrived on schedule to explore new products and collaborations. Exhibitors went to great lengths to introduce their products to visitors, listen carefully to customer needs, and provide corresponding solutions, which fully reflected the vigorous development and vitality of China's food and beverage industry.
According to the statistics provided by the organizers, the three-day exhibition attracted more than 50,000 professional visitors and buyers. This figure not only reflects the influence of China Food Exhibition ® (Guangzhou) in the food industry, but also shows its important role as an important platform to promote the connection between supply and demand in the food market. A number of important business deals and collaborations were facilitated at the fair, which further confirmed the strong demand for the food industry in South China.
Business promotion meetings are held concurrently, and supply and demand are efficiently connected
During the exhibition, various forms of business docking and promotion activities were carried out in an orderly manner. The domestic market includes the Majiang Blueberry Greater Bay Area Golden Autumn Promotion Conference, the Wuhan Food Industry Investment Promotion Conference, the Shenzhen Wande Kitchen Technology Co., Ltd. Investment Promotion Conference, the Xi'an Agricultural Investment Promotion Conference, and the Taiyuan Agricultural Products Regional Public Brand Guangzhou Promotion Event, and other activities, and the venue was full. The international market covers: Turkey comprehensive food matchmaking meeting, Northern Ireland food and beverage South China special matchmaking meeting.
65.8% of the citizens of the Greater Bay Area have known and purchased Guizhou's agricultural products, and have a good overall impression of Guizhou's agricultural products, with a comprehensive score of 4.10 points (on a 5-point scale), among all provinces in the country, except for Sichuan and Chongqing, the proportion of Guizhou agricultural products purchased by the Bay Area citizens is the highest. The Majiang Blueberry Greater Bay Area Golden Autumn Promotion Conference aims to deepen exchanges between the two places, promote the sharing of resources between the two places, help "expensive products out of the mountains", and further promote the comprehensive revitalization of the countryside.
In September last year, the 2023 China Food Exhibition ® (Guangzhou), jointly organized by the Wuhan Council for the Promotion of International Trade and the Business Development Center, the Guangzhou Municipal Committee of the China Council for the Promotion of International Trade, the Guangdong Imported Food Association and Star World Exhibition (Exhibition) Co., Ltd., not only paved a solid bridge for Wuhan's high-quality agricultural products and specialty food ingredients to expand to the South China market and the Greater Bay Area, but also realized the in-depth docking of resources between the two places. This cooperation marks the second cooperation between Wuhan and the Organizing Committee of China Food Exhibition, and is a reflection of the high trust of the Organizing Committee of China Food Exhibition. The re-cooperation between the two sides will undoubtedly inject strong impetus into the accelerated transformation and internationalization of Wuhan's agricultural products and food industry, and lay a solid foundation for Wuhan's food industry to move towards a broader market space.
The successful holding of the Xi'an Special Agricultural Products Promotion Conference and Production and Marketing Docking Activity has further deepened the agricultural exchanges and cooperation between Xi'an and the Bay Area, injected new vitality into the common development of the agricultural industry of the two places, and laid a good foundation for strengthening agricultural cooperation with Xi'an, exploring new paths and new models for the development of modern agriculture, and vigorously promoting the high-quality development of modern agriculture.
On September 26th, focusing on the linkage of Guangzhou-Shantou industries and working together to create food has not yet come- Guangzhou Shantou Industrial Cooperation and Exchange Conference was successfully held in Hall 9.2, Area B, Guangzhou Canton Fair Complex, where representatives of Guangzhou-Shantou enterprises gathered together to discuss and share the successful experience and future development trends of the two places in the field of convention and exhibition, and to achieve complementary advantages, resource sharing, mutual benefit and win-win results by strengthening communication and cooperation between the two cities.
With the acceleration of the aging process in China, the dietary health of the elderly group has attracted more and more attention. Shenzhen Wande Kitchen Technology Co., Ltd. Investment Promotion Co., Ltd. focuses on in-depth excavation and meeting the strong demand of the elderly meal food ingredients market, and jointly explores new formats, new opportunities and new development paths of the elderly meal service model, so as to provide more business opportunities and cooperation space for enterprises.
Invest in Northern Ireland is committed to driving order closing, and the selected companies not only have extensive experience in exporting and have a strong interest in the Chinese market, but also have always been efficient and responsive in communication and response. Their products not only excel in quality and capacity, but also win two or more stars at the Great Taste Awards in the UK, proving their preeminent position in the food and beverage industry. The purpose of this rigorous selection process is to ensure the accuracy of the business matchmaking meeting and the efficiency of order confirmation, in order to achieve a win-win situation for both parties.
As a food event in South China, China Food Exhibition ® (Guangzhou) 2024 is an important bridge for Turkish companies to enter the Chinese market. The successful holding of this matchmaking meeting further stimulated the enthusiasm of the Istanbul Chamber of Commerce to continue to lead more Turkish enterprises to participate in the China Food Exhibition, which will help open a new chapter of win-win cooperation between the two sides.
On the second day of the exhibition, the China Food Exhibition & National Top Channel Selection Conference jointly organized by China Food Exhibition and China Singapore Retail was ushered in. More than 30 leading channel providers covering food, fruits and vegetables, alcoholic beverages, fresh food and other private domains were successfully invited to this selection meeting. During the event, exhibitors actively communicated and docked with the channel leaders, exchanged experiences with each other, and sought cooperation opportunities.
In terms of the optimal allocation of channel resources, China Food Exhibition has accurately planned, which has won more abundant resource advantages for exhibitors. In order to further promote the circulation and innovation of high-quality food products around the world, China Food Exhibition and Tmall Global jointly held a unique "China Food Exhibition ®×Tmall International Business Matchmaking Meeting" during the exhibition. At the meeting, representatives of Tmall Global elaborated on the latest investment trends in the food industry, explained the investment promotion policies in detail, and showed the successful cases of outstanding merchants to the participants. A professional team was also arranged to conduct one-on-one in-depth exchanges with interested exhibitors to answer their questions in an all-round way and ensure one-stop service support.
In addition, in order to further help members and food-related enterprises to gain in-depth insight into the market pulse, broaden sales channels and grasp order opportunities, food enterprises and trade associations across the country have responded enthusiastically and actively participated in the purchasing team of this China Food Exhibition. According to statistics, a total of more than 1,000 elite representatives of the food industry in nearly 30 cities across the country joined hands to form a strong lineup to appear at the China Food Exhibition to discuss the grand blueprint for the development of the industry.
Industry leaders talk about trends and look forward to the new blue ocean
As a key trade distribution center to promote the development of the food and beverage industry in China and the world, China Food Exhibition has undoubtedly become a key hub for information transmission and communication in the industry. This year's China Food Exhibition specially invited top industry leaders, well-known experts and business executives, etc., and carefully organized about 30 summit forums and seminars focusing on different fields, jointly discussing the theme of "large-scale model change", and in-depth analysis of "emerging markets, channel evolution, trend development and new business opportunities".
Wang Yuxiang, founder and CEO of Douguo Gourmet, shared the analysis data of the food industry on the spot, and controlled the latest trends in the food industry with emerging data analysis methods.
The person in charge of Zhuhai Haiyun City shared the incubation strategy of gastronomic brands in the new era, and talked about how the traditional brand Macao Portuguese Kee has regained its vitality and expanded its brand influence and market audience under the new era of consumption.
Professor Luo Qiuju, Deputy Dean and Doctoral Supervisor of the School of Tourism of Sun Yat-sen University, delivered a speech at the opening of the China Food Exhibition X Sun Yat-sen University Innovation Exhibition Area. She said that this time she joined hands with China Food Exhibition to open a new chapter of school-enterprise cooperation, and both parties were full of confidence and looked forward to the school-enterprise cooperation to bloom with brilliant brilliance and achieve complete success.
Professor Zhong Shuru of Sun Yat-sen University, who has been deeply involved in the fields of gastronomic tourism, green catering and sustainable food systems for many years, shared the case of gastronomic tourism and analyzed the future development direction of gastronomic tourism.
Professor Pan Jiajia, an expert in China's wine economy and a national first-class sommelier in China, shared his expertise on wine and its industry.
Baking, coffee, refreshments, the exciting game is about to start
At present, the food and catering industry has entered a new stage of quality improvement, and with the continuous upgrading of consumer market demand, it is more urgent to cultivate and cultivate excellent "back waves". China Food Exhibition ® Guangzhou not only provides a platform for the food and catering industry to exchange business information, but also is committed to discovering and shaping professional and skilled talents, actively responding to the urgent needs of the development of the industry, and providing a broad stage for outstanding "post-waves" to show themselves and exercise their growth.
The harvest exceeded expectations, and the business was efficient and pragmatic
As an international professional and authoritative exhibition platform, China Food Exhibition is attracting professional buyers from all over the world to visit and rush to the exhibition with continuously optimized professional services......
Voices from Exhibitors:
"Participating in the exhibition every year is not only a routine for us, but also a compulsory course for brand development. This is not only a journey of continuous expansion of brand influence, but also the accumulation and sublimation of our reputation. As a well-known exhibition brand in China with global influence, this exhibition will bring unprecedented benefits and opportunities to Legao. In an interview, the exhibitors also said that even in the face of the challenges of the overall economic downturn, colleagues in the food and beverage and baking industries will still maintain firm confidence.
When Wen's Group was invited to participate in the China Food Exhibition X Douguo Food "Interview with Food Experts", it also expressed its support and high recognition for the China Food Exhibition. The representative of the enterprise pointed out that smart breeding has become an inevitable trend in the development of the industry. In the future, Wen's enterprise will uphold the concept of innovation, devote itself to in-depth research in key technical fields such as livestock and poultry breeding, nutritional formula, disease prevention and control, and breeding environmental protection, accelerate the transformation of scientific and technological achievements, and work with industry colleagues to write a new chapter in the high-quality development of the food industry chain, and promote the comprehensive upgrading and sustainable development of the industrial chain.
Many exhibitors have said that this year's China Food Exhibition has significantly improved compared with previous exhibitions in terms of the number of exhibitors, product quality, and business negotiation results. At the exhibition site, professional buyers from all over the world shuttled between various booths and had in-depth exchanges with exhibitors. They all said that the professionalism and pragmatism of the China Food Exhibition have made them gain a lot.
Create the future together and move forward hand in hand
During the three days of the exhibition, it was very lively, and the China Food Exhibition ® (Guangzhou) was full of people, and the activities of consultation, visit and negotiation continued one after another. Many exhibitors came to create an industry feast where thousands of merchants gathered and thousands of products competed, showing the vigorous development of the food industry. In terms of exhibitor brand, exhibit quality, special activities, channel docking, etc., China Food Exhibition ® (Guangzhou) has received high praise.
Although the exhibition has come to an end, the China Food Exhibition has not stopped. In the future, China Food Exhibition will continue to cultivate the Chinese market, and at the same time actively expand the layout of global food exhibitions, and constantly promote China Food Exhibition to a higher level and broader fields. To provide the most valuable professional services for international trade for Chinese local enterprises and buyers, continue to serve as the messenger of world food trade exchanges, and provide the best quality exhibition experience to visitors and partners.
In September 2025, we will see you again in Guangzhou!