HIGH QUALITY AND UNIQUENESS -- TWO KEY WORDS OF ITALIAN FOOD

The Italian agri-food sector represents an excellence that stands out in terms of quality, food safety, cutting-edge technological innovation, sustainability, biodiversity and respect for tradition. 

Italy is, in fact, a country characterized by great territorial and climatic differences that have been shaped in cultures, stories and traditions, exceptionally varied and unique. These characteristics have led to the formation of a large number of small companies, very often family-owned, which, faced with the impossibility of competing on foreign markets in terms of price reduction, have focused on enhancing the uniqueness of their products. What’s more, Italy has the most strict food safety control system, which guarantees the quality of Italian food. 

Here are some of the winning factors of the Italian agri-food industry: 

1. Wide range of high quality products 

2. Products certified to the "Top" of international markets 

3. Close links with the territory and with the Italian cultural heritage 

4. High safety standards 

5. Ability to combine tradition and constant process and product innovation.

Source: www.food2china.com